Putting it All Together

The assets below were put together to help you better visualize how the updated brand may come to life. This is not intended to be a final execution.

Fairmount Country Club Mission

We provide our member community with a local, year-round, private, family-friendly scenic escape where they can feel welcome, relaxed, and at home. We deliver personalized experiences through an inviting, family-focused space for all ages that inspire inclusivity and a sense of community. Our impeccably maintained property is the perfect setting for both highly competitive and recreational activities including golf, tennis, paddle, swimming, kids’ programs, professional instruction, pro shop, special social events, plus upscale and "unique lifestyle" dining options.

Example Color Palette

Colors are quick to convey important information. Their strong and immediate impact make a color palette a crucial component of the Club's branding efforts. Applying brand colors consistently across all platforms results in a unified look-and-feel for FCC, making the brand memorable and recognizable.These colors were thoughtfully chosen based on nature and the Club's physical features, along with colors that convey stabilty, trust and energy.

Confidential. Do not distribute.

The Graphics Connection, Inc. 333 Bloomfield Ave, STE 305-5 Caldwell, NJ 07006-5167 • 973.226.8411 graphics-connection.com | Virtual Room Content and original designs ©2021 The Graphics Connection, Inc.